Alisun Franson, the designer behind Beatrice Holiday began making jewelry in her Venice apartment in 2010. Since then, she has created a full production facility and design studio in Los Angeles.

The line is committed to sustainability and local production. All of the repurposed materials (inner tubes, chains and spokes) are collected from local bicycle shops. The entire jewelry-making process, from design to sampling to full-scale production, is completed domestically with the majority of it done in-house at the Beatrice Holiday studio.

Beatrice Holiday's pieces are deeply rooted in reducing waste and creating fashion forward pieces with already existing materials. Her inspirations are steeped in the self-propelled movement in style and her collections are characterized by sustainability, wearability with a 'Road to Runway' art expression.